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eforensics

eFORENSICS - ONLINE ANALYTICAL PROFILING

CROSS OVER FROM WEB STATISTICS TO NAMED INDIVIDUALS AND COMPANY PROFILES VISITING YOUR WEBSITE WITHOUT LOGGING IN ANYWHERE.

  • Who is on your website, what they are viewing and downloading?
  • Collect personal details of individuals who visit your site so you can follow up with relevant and timely communications?
  • A complete overview of your customer activity and trends on a regular basis?

Convert Your Web Statistics Into Sales
eForensics empowers you to know who your visitors are, what they are viewing and when they are on your website. It enables you to capture and contact leads before they leave your site. The tracking history allows you to get a full picture of what your visitors are interested in and therefore accelerates the conversion from lead to sale.

Real Time Notification
Your website will provide you with real-time notifications when a specific user visits: it could be a selected group or individual visiting a domain or specific web page, giving you that edge for further prospect attention or automated contact.

Build Brand Loyalty and Relationships
Eliminate the guess work associated with cross-selling and up-selling of current customers by using accumulated behaviours and lifetime values of individuals, as well as relevant segments, to improve your offers and recommendations.

Generate and Nurture Leads online
Even if you don't sell products and services online, the web can be a rich source of leads and sales. The one-to-one customer intelligence captured by eForensics helps you: Get an unrestricted online view of customer behaviour, enabling you to gauge the interest of leads and prospects across all of your online campaigns through unique tracking of visitors by individual names and company.

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ePurple eForsensics takes web analytics to the next level by linking contact details of the individual or company with their online behaviour. eForensics creates detailed profiles of your customers, prospects and groups.

  • Know WHO your visitors are
  • Obtain Business Insight
  • Managed Services

Connect with your customers - Get the one-to-one perspective you need to offer personalised communications and services that turn occasional visitors into dedicated, repeat customers.

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How Does eForensics Work?

  • Individual visits your website
  • Web Forensics captures data on your visitor which is completley ethical and transparent
  • Reports specific contact details
  • Sends real time alerts to your designated email address
  • Reports provides details on how your visitor arrived at your site (either natural or search engine), and details on their journey through your site
  • Information and data is captured and reported back to you on a regular basis - giving you the knowledge of who is using your website and how they are using it.


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Fine Tune your Marketing - Mould your services and marketing to changes in your customer behaviour. Detailed visitor-based profiles help you identify changes in customer behaviours and needs as they evolve over time.

Obtain Business Insgiht
Understand your audiences. Automate responsiveness to customers, suppliers and employees needs. Manage the content provision. All sound too good to be true? Welcome to the cross over from statistics to tangible deliverables, turn numbers into individuals with names. Welcome to a new world of web marketing and communications proactively helping you to meet your departmental objectives. Let your website and email broadcasting do the work for you!

What ePurple web forensics will do for you
bullet2Keep track of your contact database when they revisit your website.
bullet2Let your website tell you when someone specific visits the website.
bullet2Integrate scheduling to automate response.
bullet2Integrate with your CRM system for a complete overview of customer contact strategy.
bullet2An integrated solution to automate and track response to contact strategies.

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Know Who Your Web Visitors Are With Our Managed Service

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Lookup managed services for non registered users
Third party database lookup integration and managed services - Using DNS look up databases the Web Forensics application cross checks the DNS registration repository to see who the IP address is registered to. It then collates all available information on the worldwide DNS registration database. As from that point the visitor is converted from a statistic to a company name. Our packaged solution provides an analytical service to ensure we only track actual information and that the company information associated with the IP address is correct.

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eFORENSICS FEATURES AND BENEFITS
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eForensics creates detailed profiles of your customers, prospects and groups converting leads to sales.
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eFORENSICS TECHNICAL SPECIFICATIONS
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New to eForensics and how it provides depth into Web analytics. Let your website do the work for you.
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